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A-Players career site
Non-tech · New York · Fully Remote

Lead Generation Specialist Upwork | A-Players

Driven by impact, sharp with words, and serious about smart lead gen? Let’s build something meaningful together.

At A-Players, we match strategic business talent with impact-driven startups that are changing the world for the better. Now, we’re looking for a Lead Generation Specialist to help us grow our client base on Upwork.

Your mission? Spot high-potential opportunities, craft thoughtful, personalized bids, and bring in clients who align with our values. If you're detail-oriented, love the thrill of converting cold leads into warm conversations, and want your work to have a bigger purpose, we’d love to meet you.

Requirements:

  • Upper-intermediate level of English — strong written and verbal communication
  • Proven experience with Upwork lead generation — from setting up and optimizing a profile to crafting tailored bids and managing client communication
  • Solid grasp of B2B sales and experience selling IT outsourcing / outstaffing services
  • Confident user of ChatGPT, Claude, or similar AI tools
  • Basic knowledge of CRM tools (e.g. Copper, HubSpot)
  • Strong attention to detail and ability to tailor bids to client needs
  • Comfortable working US business hours (East & West Coast)
  • Able to manage multiple proposals and conversations in parallel

Nice to have:

  • Experience with Upwork automation tools
  • Familiarity with startup environments or founder-led sales

Key Responsibilities:

  • Generate and qualify leads on Upwork — from profile setup to proposal submission
  • Write clear, tailored bids aligned with client needs, ICP and our positioning
  • Collaborate with the growth team to align messaging and improve win-rate
  • Track outreach performance, analyze patterns, and run A/B tests to optimize lead-gen strategy
  • Monitor market trends and identify opportunities within our niche
  • Maintain and update CRM records for clear pipeline visibility
  • Use AI tools to streamline and scale lead generation efforts

We Offer:

  • Remote & Flexible: 8-hour workday with adaptable scheduling
  • Growth-Oriented: Competitive pay + annual performance reviews
  • Team-Driven: Work with pros who value your input
  • Time Off: 20 vacation days + unlimited sick leave
  • Top Tools: Premium resources & internal library access

Recruiting Flow:

  1. Pre-screen interview with a Team Lead
  2. Take-home test assignment
  3. In-depth interview with the CEO
  4. Offer
  5. Reference check

Note: The salary for this position includes a fixed rate of $1,000 and a performance-based bonus tied to the number of closed deals.

Department
Non-tech
Locations
New York
Remote status
Fully Remote
Employment type
Full-time
Non-tech · New York · Fully Remote

Lead Generation Specialist Upwork | A-Players

Driven by impact, sharp with words, and serious about smart lead gen? Let’s build something meaningful together.

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